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How Did We Do It….

How Did We Do It…. by Leona

People ask HOW we created a following over around 140 THOUSAND in just over two years?

All we did was start with NOTHING….

And work our asses off to create EVERYTHING!

How?

We worked so fucking hard that people though we were mad!

All we did was have a dream

A vision

And a NO MATTER WHAT WORK ETHIC

A 110% every single day

No matter what occurred

No matter what shit was thrown at us

We kept our vision at the forefront of our minds

Dreaming our dreams

Regardless of judgement or fear

And THE WORLD STARTED TO MOVE FOR US

We RAN AT OUR DREAMS EVERY SINGLE DAY and we still continue to do so

no matter what!

You hear me?

NO MATTER WHAT

You’re dreaming and doing nothing? I can tell you the outcome

You’re dreaming and doing? Go get it 🔥🔥🔥

I know you may be reading this whilst the world crumbles around you, I know because I’ve been there too.

When life is going to shit and you feel like there’s no escape, and you feel like you have nothing to live for.. yes I’ve been YOU.

I’m here to tell you that you have! I’m here to tell you that can grab life by the ladyballs at any given moment and make it YOURS.

Tip:

    decide what makes you happy
    decide how you want to live your life
    create a six month plan that’ll help you put one foot in front of the other
    get to work
    on your shit days, and you will have them, remind yourself WHY you are doing what you’re doing
    rinse and repeat

Much love and success

Leona

Xoxoxox

Episode 6: Adam Hulme

Leona Burton is joined by life coach Adam Hulme.

This is part 1 of 4. The next episode will be in two weeks time.

This is episode is sponsored by Oil Babies

Follow us on:
Instagramhttp://mumsin.biz/instagram
Facebookhttp://mumsin.biz/fbpage

Music from https://filmmusic.io
“Wholesome” by Kevin MacLeod (https://incompetech.com)
License: CC BY (http://creativecommons.org/licenses/by/4.0/)

Episode 5: Danielle Holmes

Our MIBA Instaqueen is joined by Danielle Holmes of Black Nova Designs discussing her hints and tips on how she made her biggest sale to date using Instagram Stories.

This is episode is sponsored by Little Idea of Love.
Scented soy wax products and reed diffusers, filling your home with gorgeous aromas
http://www.littleideaswithlove.co.uk
Instagram https://Instagram.com/littleideaswithlove
Facebook Little Ideas With Love
Enter coupon LIWL/PodCastMIBA for 10% off all orders

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Instagramhttp://mumsin.biz/instagram
Facebookhttp://mumsin.biz/fbpage

Music from https://filmmusic.io
“Wholesome” by Kevin MacLeod (https://incompetech.com)
License: CC BY (http://creativecommons.org/licenses/by/4.0/)

The Power of Collaboration Part 2

The Power of Collaboration Part 2 by Estelle Keeber

How to find your perfect business collaboration.

After explaining the power of collaboration in a previous post I thought that it was only right that I know explained how to find your perfect collaboration. So here goes….

First of all not all collaborations are going to work…and the reason I know this is because I have found out first hand. Its using your experiences to make choices in the future that will help you grow and your collaborations become more successful.

The mistake I made ( and I know is a common mistake ) is jumping at the first person who offers.

When thinking about a collaboration you need to check a few things first…
1) Is the brand / company someone who I believe in and would be happy to be associated with?
If you answer yes…move to 2.

2) Do them have an audience that YOU would benefit from being in front of.
If your still answering yes its looking good.

3) What can you bring to them as a collaboration to serve your clients and their clients at the same time. If you have nothing this is not the collaboration for you…if your still answering Yes then you have a possible collaboration ready to go.

Once you have answered yes to all of the above, you then need to communicate your aims and targets for the collab to your partner to ensure your both on the same page. Its really important to make sure that both companies are aligned. Another huge mistake I see a lot is miscommunication, where one company / brand have not verbalised exactly how they see the collaboration going.

During these discussions you need to put things into place so that you both know what is expected of who. Will you be sharing to your email list and all social media or will it be limited to an Instagram story. Making sure that everyone is clear on expectations is crucial for a smooth and successful collaboration.

So there you have it…a few of my top tips on how to find your perfect collaboration!

Keep and eye out for part 3 where we are going to be discussing the right way to approach your potential collab partners and how to maximise your collaboration potential!

I would love to know in the comments who YOU would love to collaborate with!

Don’t forget to take a look through…this could be your perfect collaboration just waiting to happen!

Until next time
Much love
#mibainstaqueen x

Guest Special by Lisa Denniss

Guest Special by Lisa Denniss

My world came crashing down at the beginning of the year as my brother died from a brain tumour. He had only been diagnosed a few months earlier and he was actually doing really well. He was so positive and he thought he could beat it and so did I.

I fell apart and really couldn’t deal with it. I cried everyday…driving in the car, where ever I was going and even sat on the floor at work when I was on my own sobbing, as I was so heartbroken. I felt so sad and lost and didn’t know what to do. Some friends who I thought would be there for me weren’t, which upset me and actually changed me, while others have been amazing and there for my really dark days.

After a while I knew I couldn’t go on like this as it was making me ill. I needed to get some normality in my life. I wanted to get back to my business, it was the only thing that kept me focused and took my mind off things.

So I threw myself into it and I did lots of MIBA courses and 1:1’s with Leona and Estelle to keep me busy. I kept really active in the group and inner circle, which all kept me on track and focused.

I’ve learned so much in this short time and my business and I have grown loads. I have also started another business, helping mums with social media and content, which I love.

If it wasn’t for Leona, Estelle and MiBA I wouldn’t be where I am now. It really saved me at a time when I was so low. It’s bittersweet, as I wouldn’t have been quite this focused without all of this happening.

MIBA isn’t just a group for business advice and support, it’s a massive community which supports women and has helped so many, not just in their businesses. I meet so many amazing women from it and some friends aswell.

Episode 4: Heather Rose

Don’t need to say much more but here I am with Heather Rose of Mindset and Me and the MIBA UK Head Event Coordinator.

This was recorded as a Facebook live on 25th August 2019, filmed live in Ronda whilst Heather visited Leona.

This episode is sponsored by Mindset and Me

Follow us on:
Instagram – http://mumsin.biz/instagram
Facebook – http://mumsin.biz/fbpage

Music from https://filmmusic.io
“Wholesome” by Kevin MacLeod (https://incompetech.com)
License: CC BY (http://creativecommons.org/licenses/by/4.0/)

Episode 3: Ana Bonasera

OMG want to feel better about yourself? Want to feel happier in your body and business? ? look who’s here?!!!! Ana Louise Bonasera

This was recorded as a Facebook live on 5th August, filmed live in Ronda whilst Ana visited Leona.

Follow us on:
Instagram – http://mumsin.biz/instagram
Facebook – http://mumsin.biz/fbpage

Music from https://filmmusic.io
“Wholesome” by Kevin MacLeod (https://incompetech.com)
License: CC BY (http://creativecommons.org/licenses/by/4.0/)

Episode 2: Jackie Sinclair

Join Leona speaking with the INCREDIBLE female entrepreneur Jackie Sinclair talking about life and all of the crazy things that it can throw at you, but most importantly how you can get through.

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Facebook – http://mumsin.biz/fbpage

Music from https://filmmusic.io
“Wholesome” by Kevin MacLeod (https://incompetech.com)
License: CC BY (http://creativecommons.org/licenses/by/4.0/)

Instagram and Me! by Alex aka Mamma Hinch

Instagram and me! by Alex aka Mamma Hinch

When I first followed MIBA on Facebook, I was clueless about Instagram. If I’m honest I didn’t even know it was an app! I watched every live for months, silent, no comment, no reaction, purely soaking in the information. I knew there was a market out there, I just wasn’t sure where to start.
I made the plunge into the world of Instagram and set up my business account. I had a plan to post, interact and hopefully gain a following. I remember hitting 100 followers and looking back hitting the first milestone it felt as good then as it does now.

I hovered at 200 followers for what felt like an eternity. How was I going to make this work? This is where MIBA came in. After watching the lives and reading endless comments of others that had been successful, it was time for me.

On the 31st December 2018, I said to my husband 2019 is going to be my year and I’m going to make this business work!
As a stay at home mum of 3, all age 4 years and below, the workplace was the last place I wanted to be, when I can be a business owner and mum at home!

I signed up for the first IG challenge with my business page @janehooperuk at 203 followers with an aim to gain 500. On day 6 of the challenge, I hit 2000 followers, orders coming in and pinching myself that this was a dream. I had my first glimpse that sales on Instagram were not a myth and this really is going to be sustainable.

I started using Instagram live and stories, hashtags and interacting, the followers kept on coming. I then wondered, does this really work, or is it the hype of the challenge on IG? What would happen if I set up an account from scratch? Would I be able to gain the same following and sustain the page? You might be thinking why? My thoughts were, if my account is been followed by members of MIBA and I am following the #’s, I already have a presence on a large platform to work from to gain the followers. So, take away MIBA, the challenge and the security of a few followers to begin with, start with zero.

I set rules for myself –
Do not follow anyone you know; family and friends were out!
Do not follow anyone from MIBA
Do not interact with any MIBA posts!
Do not tell anyone

I started the account on the 22nd January 2019, by March I had hit 5000 followers from following the hints and tips from the live.
One of my first posts was the girl’s nursery and I tagged @obabyuk which is where the furniture was from. A notification came through “@obabyuk liked your post” then another “@obabyuk commented on your post” followed by “@obabyuk started following you”. It may sound strange, but I genuinely felt star struck. The mentions continued including @mrshinchhome and I couldn’t believe the engagement and growth the account was getting.

It was time to let MIBA in on my secret, after all the tips really did work. I put a post on the Facebook group with what I had started. It’s often the same with any business that doubters will be amongst the group whether silent or fully vocal with no filter! My review just so happened to come at a perfect time, as I was unaware of the negativity MIBA was receiving. Little did I know this review was going to help in so many ways for so many people. So, the cat was half out of the bag, I purposely didn’t mention the name of the Instagram page. I still had more to achieve.

With my company Jane Hooper UK, twice a year I take a trip to trade shows. The show in the spring was where I met @scrubdaddyuk and where the Mamma Hinch Subscription Box began! It was my first business venture as Mamma Hinch and today is 60% of my business income!

My page was going from strength to strength. I continued following the posting schedule, hashtags and stories. Interacting with my favourite accounts and even running a giveaway for a new account to gain interaction. This account is also not only one I class as an Instagram friend but @mamajuleshinches also agreed after trying my Jane Hooper products to be a brand rep.

The merge of the two accounts was happening, I had a viable business through Mamma Hinch, a community and audience who were staying around and interaction on my videos and posts I could only dream of! My next goal was to hit 10,000 followers.

Having a strong interaction rate on the page meant when I announced I was so close to 10K, pages shared my page to their stories with “Get mamma hinch to 10K”. All the initial interaction was now playing a major part in hitting my next target. When the account started, it was never about the numbers, it was always about interaction and making a page sustainable using the MIBA hints and tips. The numbers of course are part of this but, having 5000 followers and only 10 likes on a post is not the aim if 4990 people are not seeing you.

As I entered the 7th month of the account, I hit 10,000 followers. I had an amazing view rate on videos with over 67,000 views. IGTV was hitting 30,000 views and stories and grid posts been viewed hundreds of times.

Then along came @astonishcleaners . You may have seen Astonish cleaning products in Asda, The Range and Home Bargains. I use these products throughout my entire home and still have my original 10-year-old window cleaner bottle. I had always interacted with the page, replying to stories, commenting and even using their products tagging them in my stories. I entered to win a golden ticket for a VIP tour of the factory, and I won!
A Charlie Bucket moment in all its glory. So, on the 1st August 2019 I went to Astonish Bradford, along with 2 other instagramers @hall_at_home and @mrstc.reviews . A VIP tour of the factory, meeting the team, getting to see behind the scenes, an amazing lunch and a supermarket sweep of products to take home. This really was the best day, not only did I see how a huge company works, but also made friends and I was made to feel so welcome.
Just when I thought it couldn’t get any better, I was asked by an amazing candle and wax melt company @mr_pinks_candles, whom I had purchased from and loved their products, to be a brand rep for them! I couldn’t believe my luck and naturally accepted without hesitation.

From zero to 10K in 7 months, it was time to share my story with MIBA and finally release the page name. This brings me to today, where I can share with you my little journey, to hopefully inspire you and invite you to follow the rest of my story.

With love Alex aka Mamma Hinch x

Episode 1: Mamma Hinch

Welcome to the first episode of The MIBA Podcast. In today’s episode Estelle interviews Alex from Mamma Hinch.

About Alex
As a stay at home mum of 3, all age 4 years and below, the workplace is the last place I wanted to be, when I can be business owner and mum at home!

I signed up for the first IG challenge with my business page @janehooperuk at 203 followers with an aim to gain 500. On day 6 of the challenge I hit 2000 followers, orders coming in and pinching myself that this was a dream. I then wondered, does this really work, or is it the hype of the challenge on IG? What would happen if i set up an account from scratch? The rules – do not follow anyone you know, no MIBA page or people linked and dont tell anyone! @mamma_hinch was created, listen to the podcast to see how my story continues…

Follow Mamma Hinch on:
Instagram – https://www.instagram.com/mamma_hinch/

We apologise for some of the sound quality, the joys of recording over the web. We hope to have a better solution for recording remote conversations.

Enjoy our first episode

Follow us on:
Instagram – http://mumsin.biz/instagram
Facebook – http://mumsin.biz/fbpage

Music from https://filmmusic.io
“Wholesome” by Kevin MacLeod (https://incompetech.com)
License: CC BY (http://creativecommons.org/licenses/by/4.0/)